Betfred | 101 Betting
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About The bookie

Betfred is the world’s largest independent bookmaker, expanding its operations considerably with the purchase of the previously government-owned Tote in 2011. While you can find Betfred shops in pretty much every town and city in the UK, the business is flourishing online and particularly on mobile. The company is famed for excellent value, strong offers and regular promotions. As well as sportsbook, Betfred also offer a raft of other products including Casino, Games, Poker, Lotto, Virtual and Totepool betting. Visit Site

What’s Hot?

Double Delight & Hat-Trick Heaven. Make your first goalscorer bets with Betfred and if your selection scores first and gets a second they will double your odds. If your selection scores a third you will receive trebled odds. This offer is available on all live Sky TV Premier League games. Goals Galore is Betfred renowned ‘Both Teams To Score’ fixed odds coupon. Simply select a minimum of three games where you think both teams will score and if they do you’ll be in the money. Make three correct selections on the bonus coupon and receive odds of 9/2, select four for 9/1 and five correct for 16/1.

What Else is Hot?

Betfred also offers several other fixed odds coupons including: Anytime you like – simply choose a minimum of three players to score at anytime and receive fixed odds of 10/1. Choose four for 25/1 and guess five correct for a massive 60/1! Goals Galore Extra – Choose the games where you think both teams will score and select the outcome for massively boosted returns.


£25 Matched Bet: Simply make your first real money bet of £1 or more and Betfred will match it all the way up to £25 with a free bet! *The cumulative odds of your first selection(s) must be Evens (2.0) or greater in order to qualify for this offer. Your Matched Bet will be equal to the value of your first real money stake (up to a maximum of £25).  

Betting Profit Margin

6.2% overall profit margin. Breakdown is as follows: Football – 6.2% Basketball – 4.9% Tennis – 5.6% Baseball – 6.6% Ice Hockey – 7.9 % Am. Football – 6.1%

Casino Game Payout Rate

95.77% total. Breakdown is as follows: • Slot Games – 92.15% • Table Games – 96.28% • Poker Games – 97.55% • Video Poker Games – 95.21% • Fixed Odds – 97.66%


Betfred offers an outstanding in-play product, including all major sports. For bigger events you will also find detailed in-game stats to assist your betting.

Mobile Betting

Betfred’s award-winning bespoke mobile sportsbook boasts all the same great value available online at the touch of a button.  The sportsbook has been designed for ease of use and includes a range of features optimised for betting on the go. There is also a dedicated Goals Galore app available for download, allowing you to get on even quicker and with greater ease.

Quick Facts

Bookie Name – Betfred Year Established – 1967 Betting Options – Web, mobile Welcome Bonus – Free bet £50 Overall Profit Margin – 6.2% Payout Rate – 95.77% Live betting – Yes Mobile betting – Yes Software Provider – Multiple Betfred boasts over 1, 350 retail stores. Betfed is home to one of the UK’s biggest ever progressive jackpot winners - £5.1m on Beach Life. Betfred’s Mobile product won the 2012 award for ‘Innovation in Mobile’ at the prestigious mGaming Ceremony in central London. Visit Site